Custom websites. Digital luxury. Begin a project →

Large modern ceiling fan with wood blades

CUSTOM WEBSITES. DIGITAL LUXURY.

Where a catalog meets a quieter kind of luxury.

Custom sites built around your brand, so the work looks as considered online as it does in the room.

100+
Brands
500,000+
Products
Modern black bath vanity light fixture
Natural rattan chandelier

Sound familiar?

Your showroom is stunning. Your website should be too.

The floor already has a point of view. The site is still a template with a logo dropped on it. Customers can tell.

Good start — not the finish

Your logo and colors are on the site, but it still doesn't feel like your showroom

Store vs. site

Customers feel the difference in person — not always on your website

Not enough time

No one on staff to customize your website the way you'd set up the floor

Exterior of a lighting showroom with LIGHTROOM signage
— Shop to digital Your showroom look, carried online.

Our Model

The purpose of a system is what it does.

We start from first principles and finish only when the site does what you expect — not what the brochure promised.

  1. First principles

    Define what the site must do for your showroom before a single page is designed.

  2. Build

    Catalog, templates, and UX exist only to produce that outcome.

  3. Finished product

    Live behavior matches the brief — or the work is not done.

That is how we view every project. That is who we are.

Begin a project

OUR WORK

What the work looks like live.

A new homepage, or the one they already had, rebuilt. These three are lighting showrooms. The same finish is open to any brand.

A template looks finished. Then it stalls.

The homepage is the start. What you are paying for is a site that keeps up with the floor.

THE CATALOG

Vendor integration

The lighting lines update without someone retyping them. This is the work most site builds skip.

THE FIRST IMPRESSION

Custom homepage

Built around the showroom, not a theme with a logo dropped on it.

AFTER LAUNCH

Campaigns

A new collection can go up without opening another project.

WHEN YOU SELL

Commerce

The catalog is already the store. You do not start over to take an order.

Who We Are

We know lighting retail's digital side.

For years, logicXO has helped lighting showrooms across North America bring their brand online, working hand in hand with the industry's leading vendor data providers and their templates.

10+
Years in the space
North America
Showrooms served
Vendor data
Fully integrated
Begin a project

Next step

Begin when you are ready.

Tell us what you need. We will tell you what we can do.